BroadcastHub is a comprehensive WhatsApp broadcast and call center management platform designed to streamline how businesses communicate with their customers. Built for organizations that need to send targeted messages at scale and manage structured call campaigns, BroadcastHub combines broadcast messaging, template management, and agent-driven call operations in one cohesive interface.
WhatsApp Broadcast Management
BroadcastHub provides a complete toolkit for creating and executing WhatsApp Business API campaigns. Build message templates aligned with Meta's format, compose broadcasts to segmented audiences using multi-criteria filtering, and track every message's journey from sent to delivered to read. The platform supports quick send for single recipients, direct messaging for ad-hoc communication, bulk CSV uploads for large campaigns, and a reusable saved messages library for recurring outreach.
Call Center Operations
Administrators can design structured call campaigns with dynamic questionnaires, conditional logic, and scripted flows. Call center agents log in to pick up assigned contacts, conduct guided calls with real-time question prompts, and submit structured outcomes including completed, no answer, callback, and wrong number statuses. The platform tracks campaign metrics, agent performance, and response analytics with visual breakdowns of every question and outcome.
Audience Segmentation & Recipient Filtering
Target the right people with precision. BroadcastHub supports multi-segment recipient filtering by country, group membership, tags, and custom criteria. Apply filters before sending to see exactly how many recipients match your conditions, ensuring campaigns reach the intended audience without waste.
Template Builder Aligned with WhatsApp/Meta
Create and manage WhatsApp Business message templates using a builder that follows Meta's category and parameter structure. Templates support header media, body text with variable placeholders, and footer content — all formatted to pass Meta's approval process. Once approved, templates are instantly available for broadcast campaigns and quick sends.
Real-Time Campaign Monitoring & Retry Logic
Track broadcast execution in real time with status polling and delivery confirmations. View which messages were sent, delivered, read, or failed. Retry failed recipients with a single click, and monitor campaign health through detailed status breakdowns and masked recipient lists with delivery timestamps.
Question Analytics & Response Breakdown
For call campaigns, dive deep into structured response data. Visualize rating distributions, choice breakdowns with percentage splits, and response rates per question. Identify top answers, average ratings, and completion trends — all presented in clean, exportable chart views.
Role-Based Access Control
The platform supports distinct user roles with tailored experiences. Admin users manage campaigns, templates, users, and system-wide settings. Call center agents access their assignment queues, conduct calls, and submit outcomes — all routed automatically based on role.
Key Features
- WhatsApp Template Builder: Meta-aligned template creation with parameter mapping and validation
- Broadcast Composer: Multi-step campaign creation with audience filtering and template selection
- Quick & Direct Send: Single-recipient messaging for immediate outreach
- Bulk Messaging: CSV upload and recent-contacts flow for large-scale sends
- Saved Messages Library: Reusable message payloads for recurring communication
- Campaign Management: Create call campaigns with dynamic questionnaires and conditional logic
- Agent Assignment Queue: Pick-up model for call center agents with status filtering and search
- Structured Call Flows: Scripted questions, branching logic, and outcome submission
- Campaign Analytics: Visual breakdowns of responses, ratings, and completion metrics
- Pagination & Search: Debounced search and pagination across all data tables
- User Provisioning: Admin-managed user creation with role assignment
Perfect For
- Customer support teams running outreach campaigns
- Sales organizations conducting follow-up calls at scale
- Marketing teams sending targeted WhatsApp promotions
- Operations managers coordinating field agent communication
- Healthcare providers sending appointment reminders and follow-ups
- Financial services firms conducting client satisfaction surveys
- NGOs and social enterprises managing beneficiary communication
BroadcastHub transforms how businesses connect with their audiences, making high-volume WhatsApp messaging and structured call center operations accessible, trackable, and efficient from a single dashboard.